The pioneering festival of creativity, art and digital design marks its 25th anniversary with an expanded program, a renewed identity and a stronger connection to the city.
Since its launch in 2001, OFFF Barcelona has been a key meeting point for contemporary visual culture, anticipating shifts in digital design, art and creative technologies. From May 8 to 10, the festival returns to the Disseny Hub Barcelona to celebrate its 25th edition with what is set to be its most ambitious programme to date, bringing together international voices across design, film, branding, AI and digital experimentation.
The anniversary edition gathers around 70 speakers whose practices move fluidly between disciplines, from large-scale branding and motion graphics to speculative digital art and immersive environments. Rather than focusing on finished outputs, OFFF continues to prioritise creative process, experimentation and cross-pollination, positioning itself as a space for reflection as much as inspiration. Alongside the main conference programme, the festival reinforces its professional dimension with workshops, masterclasses and live demos led by industry partners, expanding its role as a learning platform for creatives at different stages of their careers.
One of the key shifts this year is OFFF’s stronger engagement with the city through ‘OFFF a la ciutat’, a series of free public activities designed to open the festival beyond ticket holders. Outdoor design markets, large-scale projections on the Disseny Hub façade and initiatives spotlighting emerging student talent underline OFFF’s commitment to nurturing future creative communities.
To mark its quarter-century milestone, OFFF also unveils a new visual identity developed by COLLINS, reflecting its evolution from a local conference into a global creative brand. Mature yet forward-looking, the rebrand encapsulates OFFF’s role as a magnetic hub where ideas, disciplines and generations converge.
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