Orchid, patchouli and crystallized vanilla shape ‘Euphoria Signature Elixir’, Calvin Klein’s latest interpretation of Euphoria, fronted by Rosalía in a new campaign by Carlijn Jacobs.
Calvin Klein expands its Euphoria universe with ‘Euphoria Signature Elixir’, a new parfum intense fronted by ROSALÍA and photographed by Carlijn Jacobs. Following the three Euphoria Elixirs introduced earlier this year, the fragrance reconnects the collection with some of the codes of the original.
First launched in 2005, ‘Euphoria’ became one of the brand’s defining fragrances. Signature Elixir brings back orchid and patchouli while adding praline and crystallized vanilla. With a concentration above 28 percent, it develops the vanilla thread running through the Elixirs collection in a richer, more intense direction.
The bottle retains Euphoria’s sculptural silhouette, now finished in luminous, partially translucent silver. The campaign follows the same evolution, with Jacobs capturing Rosalía through fluid movement and intimate gestures, continuing the visual language they established for Euphoria Elixirs earlier this year.
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