Conceived as an immersive journey into Korean skincare, the experience will take place from September 3 to 14 and close its European tour in the heart of the city.
Yepoda, the Korean clean beauty brand founded in 2020, stands out for making skincare simple, effective and fun. With formulas developed and manufactured in Korea using natural active ingredients, vegan and cruelty free, the label has become a reference for a new generation seeking both performance and responsibility in their routines. Now, for the first time in Spain, Yepoda brings its K-Beauty Academy to Barcelona, transforming the city into a vibrant stage for the global rise of K-Beauty.
Visitors will be able to enjoy a personalized skin analysis and receive expert advice to build the perfect routine for their skin type. The space also includes a Korean-style photobooth for recreating the playful aesthetic of K-pop idols, and a Tinted Skincare Station where guests can try Yepoda’s hybrid makeup products and find their ideal shades.
The pop-up will run in two central locations: Port Olímpic from September 3 to 10, and Moll de la Barceloneta from September 12 to 14. Alongside the immersive experience, the full range of Yepoda products will be available for purchase, from cleansers and serums to tinted treatments, minis and refills.
By choosing Barcelona as its Spanish debut, Yepoda reinforces its mission to make Korean skincare accessible and inspiring, offering not only products but also a cultural immersion into the rituals and aesthetics that have made K-Beauty a worldwide phenomenon.
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