London Fashion Week AW25 brought forward stunning beauty concepts that captured the essence of the season’s collections. From sharp brows to ethereal, soft touches, the beauty looks at Simone Rocha, Dreaming Eli, and Bora Aksu offered a blend of nostalgia, modernity, and romance. Here are three standout beauty moments that defined the latest fashion week.

Simone Rocha

At Simone Rocha’s AW25 show, sharp, graphic brows made a striking statement, blending edgy precision with ethereal softness. Created with Byredo products and enhanced with pearlescent beads, the brows reinterpreted overplucked shapes with a touch of ornamentation. Fresh, luminous skin set the base, while deep auburn and soft pink lips from Byredo added warmth. Subtly defined eyes and ‘Tipp-Ex’ manicures completed a beauty mood that felt both nostalgic and modern—a perfect balance of rawness and refinement.

Dreaming Eli

Strawberry-toned eyes and scarlet “just-kissed” lips defined the beauty look for Dreaming Eli’s AW25 collection at LFW, brought to life by MAC Cosmetics. Fresh, luminous skin was achieved with Hyper Real Serumizer and Strobe Dewy Skin Tint, while red-tinted lashes and monochrome eyes were created using Eyeliner Mixing Medium and the Connect in Colour palette. Poncy Liquid Lip added the final touch—makeup designed to look even better when worn in, capturing the essence of love and lived-in beauty.

Bora Aksu

For Bora Aksu’s AW25 show, Janeen Witherspoon created a soft, ethereal makeup look with Pompadour pink cheeks, flushed rosy lips, and glowing skin, using products from Lisa Eldridge Beauty. The look embodied both vulnerability and strength, perfectly complementing the collection’s romantic and bold themes.

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