In the Oval Room of the Bibliothèque nationale de France, Pull&Bear brought music and literature together through an intimate performance by Sophia Stel during the Fête de la Musique.
Some songs stay with us because their words keep opening new meanings. With Pull&Bear’s ‘Songs Worth Reading’, the brand turned listening into a literary gesture, bringing music, books and live performance to the Bibliothèque nationale de France in Paris. Created for the Fête de la Musique, the project invited audiences to experience lyrics as texts: something to hear, read, revisit and carry beyond the moment of the concert.
The evening took place in the library’s Oval Room, surrounded by thousands of volumes and the quiet intensity of one of the city’s most symbolic cultural spaces. There, Canadian artist Sophia Stel performed a set shaped by intimate writing, emotional detail and a strong narrative sensibility. Her songs unfolded like small literary fragments, building images and moods through words as much as through sound.
Guests also received an exclusive lyric book with the songs performed that night, extending the experience from the stage to the page. The gesture gave physical form to the idea behind the project: some lyrics gain another life when they are read slowly, away from the rhythm that first carried them.
For Pull&Bear, ‘Songs Worth Reading’ continues its connection with contemporary culture through experiences that bring different creative languages into contact. In Paris, music entered the library with softness and intention, turning a concert into a shared act of attention.
–
Follow us on TikTok @veinmagazine
