With Kendall Jenner moving in quiet sync among its cast, Prada FW25 unfolds as a choreography of bodies, fabrics and shared rhythm.
With ‘Prada Motion Pictures’, the house turns the campaign into choreography. Conceived by Miuccia Prada and Raf Simons, the Fall/Winter 2025 release captures “the intensity of dynamic life, in motion.” Shot by Oliver Hadlee Pearch, it follows a cast—including Kendall Jenner—mid-step, always in transience. There’s no spotlight, only shared rhythm.
The styling mirrors this flow. Prada layers wool jackets over poplin shirts with tailored or distressed skirts. Materials contrast in weight and texture. Accessories echo this tension. The Enchaine bag shines, the Dada Nappa softens, and the new Explore Shoulder bag in brown suede bends with the body. Antiqued leather pumps ground the looks with ease.
Another standout in the ensemble is Julia Nobis, joining names like Sora Choi and Noor Khan. Her motion, like Jenner’s, reinforces the idea of fashion as shared choreography rather than display.
Movement drives the image. In videos by Frank Lebon, garments react instinctively—sleeves lift, hems shift, shoulders fall. Nothing is frozen, everything responds. This is not about control, but lived motion.
Prada FW25 frames fashion as shared momentum. Garments don’t pose, they move. A collection not displayed, but inhabited.
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