Sun-faded colours, fluid silhouettes and the unmistakable glow of a Mediterranean summer set the tone for Pull&Bear’s latest collaboration with Lennon Sorrenti.
For the latest chapter of Edited, Pull&Bear‘s ongoing project spotlighting creatives and the places that inspire them, the brand turns to Lennon Sorrenti and the laid-back spirit of Mallorca.
Photographed by Kate Bellm across the island, the campaign feels like a sun-soaked postcard from the Mediterranean. Soft silhouettes, lightweight fabrics and a palette of washed pinks, stone greys and chalky whites come together in a collection that embraces ease without sacrificing style.
To mark the launch, Pull&Bear hosted an intimate dinner at the Fundació Miró Mallorca, bringing together Sorrenti’s closest friends in one of the island’s most inspiring cultural landmarks. Set among the gardens surrounding Joan Miró’s former studio, the evening felt less like a brand event and more like a gathering of friends celebrating the arrival of summer. Among the guests were Camille Jansen, Harper Sloan, Leen Prieto, Mia Armstrong, Angelina Kendall, Ella Valensi and Vanina Sorrenti, all contributing to the project’s naturally cool energy.
The project also coincides with the release of a special capsule of Joan Miró T-shirts, reinforcing the connection between fashion, art and the island’s creative legacy.
The kind of summer you wish could last a little longer.
