Photographed by Frank Lebon, the new Versace Eyewear SS26 campaign brings together Lexee Smith, Chu Wong, Chuquimamani-Condori and Kazuya Tanabe in a series of intimate portraits where street energy collides with the house’s Mediterranean mythology.
A sharper, more instinctive form of glamour runs through the new Versace Spring/Summer 2026 eyewear campaign. Shot by Frank Lebon, the images move away from polished perfection in favour of something more immediate and physical, capturing the house through grainy textures, direct gazes and spontaneous movement.
The campaign features dancer and choreographer Lexee Smith, model Chu Wong, musician and poet Chuquimamani-Condori and actor Kazuya Tanabe, building a cast shaped by different creative disciplines and personal identities. Together, they embody a version of contemporary glamour rooted in individuality, performance and cultural energy.
The collection itself draws from Versace’s Magna Grecia heritage, translating classical references into sharp architectural frames, wraparound silhouettes and sculptural metallic details. Throughout the collection, the Medusa emblem appears as a constant visual signature, connecting the house’s mythology with a more contemporary street-driven attitude.
The collection is now available through Versace boutiques and the brand’s official website.
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